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6 Maritime Reporter & Engineering News • OCTOBER 2014 SUBSCRIPTION INFORMATION Subscription Information in U.S.: One full year (12 issues) $84.00; two years (24 issues) $125.00 Rest of the World: One full year (12 issues) $110.00; two years $190.00 including postage and handling. Email: mrcirc@marinelink.com www.marinelink.com t: (212) 477-6700 f: (212) 254-6271 POSTMASTER: Send address changes to: Maritime Reporter & Engineering News, 850 Montauk Hwy., #867, Bayport, NY 11705. Maritime Reporter is published monthly by Maritime Activity Reports Inc. Periodicals Postage paid at New York, NY and additional mailing offi ces. ISSN-0025-3448 USPS-016-750 No. 10 Vol. 76 Maritime Reporter/Engineering News (ISSN # 0025-3448) is published monthly by Maritime Activity Reports, Inc. 118 East 25th Street, New York, NY 10010. Mailed at Periodicals Postage Rates at New York, NY 10199 and additional mailing offi ces. Postmaster send notifi cation (Form 3579) regarding undeliverable magazines to Maritime Reporter & Engineering News, 850 Montauk Hwy., #867, Bayport, NY 11705. Publishers are not responsible for the safekeeping or return of editorial material. © 2014 Maritime Activity Reports, Inc. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means mechanical, photocopying, recording or otherwise without the prior written permission of the publishers. Check out our Websites: www.marinelink.com / www.maritimeprofessional.com / www.maritimepropulsion.com www.maritimejobs.com / www.marinetechnologynews.com / www.maritimeequipment.com www.marineelectronics.com / www.yachtingjournal.com / www.maritimetoday.com 118 East 25th Street, New York, NY 10010 tel: (212) 477-6700; fax: (212) 254-6271 Founder: John J. O’Malley 1905 - 1980 Charles P. O’Malley 1928 - 2000 Download our App iPhone & Android trauthwein@marinelink.com I have no patience. This was never more appar- ent to me than on a recent return trip from West Palm Beach to New York, a mixed business and pleasure trip to South Florida to visit a few key companies and to attend the wedding of my col- league Mike Kozlowski to his beautiful bride Susie in early October. As far as frequent fl iers go I travel a lot, so delayed fl ights, missed connections and luggage sent astray are not a new to me. But regard- less of my experience, when it comes to eight hour delays on a Sunday night, I have no patience. To the credit of Southwest Airlines, the reason for my most recent travel disruption was perfectly reasonable: a “hydraulics problem” on Flight 519 from West Palm. Rest assured that I would much prefer to hear of a “hydraulics problem” while safely seated on the ground rather than at 37,000 ft. But on the heels of travel which had me out of my home for three of the past four weeks, any delay, reasonable or not, tested my limits. The experience put me to thinking of the mari- time model of transport, which generally is con- sidered light years behind the airline industry in technology and logistics. Simply put, the maritime model is dated in the way in which information is exchanged ship-to-shore, despite the fact that the advent of maritime broadband is here and now, with level and speed of service rising while costs are falling. This month Patricia Keefe concludes her trilogy on advances in software solutions with a look at software designed to monitor, control and optimize onboard operations. With pressure from legislation to run cleaner ships and pressure from within shipping companies to maximize energy effi ciency, never before has the need been greater for advanced software solutions. “When the in- dustry goes to 0.1% sulfur content in fuel in 2015, the price of fuel is going to go up dramatically,” summarized Fred Finger, VP of Vessel Operations, American Roll on Roll off Carier. “A 1% savings this year could be a 2 to 2.5% savings next year.” Keefe’s story starts on page 38. Keefe’s story is a perfect fi t to our marine design annual, coverage which includes interviews with a pair of infl uential designers in the form of To- mas Tillberg of Tillberg Design International and Per Egil Vedlog, Design Manager at Rolls-Royce Marine. Finally, the Maritime Reporter team is freshly re- turned from the SMM 2014 exhibition in Hamburg, Germany, which is the world’s largest and most infl uential shipbuilding and maritime trade fair, with more than 2,000 exhibitors and 50,000 visi- tors. Per usual there was a long line of companies debuting new designs and technologies in Ham- burg, innovations in design and marine equipment technology which are found in the pages of this edi- tion and next. The pace of four days in Hamburg is the equivalent of 10 days at any other exhibition, as Joe Keefe summarizes in his article “Summing up SMM” starting on page 8. But with a staff of 10 on hand to cover, I must admit it was one of the most seamless and effi cient SMM’s of the dozen that I have attended. That effi ciency ended with on my Air France fl ight back to JFK, which landed early but subsequently sat on the tarmac in New York for two hours as we waited for a gate to open for our Airbus 380. I have no patience. EDITORIAL GREG TRAUTHWEIN, EDITOR & ASSOCIATE PUBLISHER Transport Logistics Good, Bad & Ugly MR #10 (1-9).indd 6 10/6/2014 10:01:42 AM