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Cruise Shin nine Annual: www.volmar.it Since 1973, Moletron Ultrasonic Eq. has dissolved asphaltene of low grade fuels enabling better burnability in Diesel Engines and Boilers (WITHOUT ADDITIVES) MOLETRON eliminates slag build-up, restrains maintenance costs, produces less pollutants and less C02 at stacks, and pays back investment within a few months while the life span of the asset investment is prolonged. from Italy VOLMAR-Brugherio Milan S +39 039 883195- Fax+39 039 878283 - e-mail: info@volmar.it from U.S.A. COMCOR Tech (NJ) ® 908 9798193 - Fax 908 9791815-e-mailBrM746@aol.com Bob Dickinson, president, Carnival Cruise Lines was recent- ly profiled in Success Magazine as a radical thinker of the cruise industry. not really interested in building ships for the money, as some cruise lines are — he would rather build ships to make money on their utilization instead. "I'm not terribly interested if the line makes money," Dickinson deadpanned. "Unlike many companies, we build ships to make money on their utilization — that's why we're the most profitable. It's annoying that most are in this business just to make money for the compa- ny." Dickinson follows a philosophy that is simple and makes good business sense — providing more capaci- The Dickinson Way Walking into Bob Dickinson's spacious office at Car- nival Corp. 's Miami, Fla. headquarters, one would be shocked to hear that he isn't in the cruise business to make money. Many executives would be eager to find out how the president of the world's largest cruise line can live by this philosophy. Dickinson, who has served as president of Carnival since May 1993, met recently with MR/EN to shed some light on how his strategies and ideas have kept his company at the top of the cruise industry funnel. By Regina P. Ciardiello, associate editor Sitting down for a chat with Bob Dickinson is like mixing business with pleasure — you get the job done with a little humor added into the fray. But ask Dickin- son what angers him about the cruise industry, and the smile that is usually present, quickly disappears. He's Circle 277 on Reader Service Card For your predictive Maintenance Vibration-Noise-Structural/Modal Analysis • Field Balancing • Laser Alignment •Torque-Torsional Vibration Analysis • InfraRed Thermography • Thickness-Hardness-Crack Determination • Ultrasonic Flaw Detection • Ultrasonic Leak Detection • Electrical Motor Inspection • Engine Health Analysis • Emission Measurements • Strain Measurements • Electrical Installation Seatrade Cruise Shipping - Booth #935 34 Circle 248 on Reader Service Card www.maritimetoday.com Maritime Reporter & Engineering News
