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International Representatives EDITOR'S NOTE Taking a step back ... to leap forward I t is easy to be swept-up in the trappings and hype of today's "deal-a-minute" business environment, which can cause executives and managers to lose sight of sound business practices and decisions. A hallmark of the maritime industry is its reverence for its history, and it should not be forgotten that the study and understanding of maritime's past is essential for its future. History tells us — on the business side — that the maritime market, across the board, is notoriously cyclical. For example, in the early 1980s, builders and suppli- ers of naval vessels were enjoying a historic boom market, building what seemed to be a never-ending fleet of new ships. Similarly, in the early 1990s, the line leading to the soap box where the value of offshore oil development was being extolled was very short. But political and economical forces have an uncanny knack for altering the best laid plans. Lesson learned: Instead of only trying to ride the winning horse, spread your com- pany's exposure and also mount the two that will place and show. Get as much — for example — offshore business as possible now, but keep the company's theoretical ear to the ground (and eyes on MR/EN's pages) to discover where the next business opportunity may lie. There's an interesting new report from Stuart Slade of Forecast International which projects that more than $160 billion will be spent over the next decade on war- ships and equipment worldwide (see story, part of this month's Naval Technology report, on page 72). As cruel as the international markets have been on corporate wealth, it is more pressing than ever that builders and suppliers position themselves for business around the globe. History tells us — on the technical side — that "the best is yet to come"... and it always will be! Last month marked the 100-year anniversary of B&W acquiring the rights to produce the engine patented by Rudolf Diesel. The first engine produced was a land-based model, the DM140, which was a one-piston engine with a 320 mm bore and 490 mm stroke, producing 40 hp at 180 rpm. It is certain that in the early 1900s, pioneer diesel engineers could not predict the emissions regulations and elec- tronic control systems which help define diesel engine development today. Similarly, it is tough to imagine what the driving issues will be in another 100 years. The only certainty is that companies which continue to explore, produce and profitably mar- ket cutting edge, technologically advanced marine equipment will ensure their place as industry leaders. INTERNATIONAL OPERATIONS CHARLES E. KEIL, Vice President 4400 N. Federal Highway, Ste. 210-06, Boca Raton, FL 33431 Telephone: +561-368-1021; Fax: +561-368-1161 24-hr Tel/Fax: +561-998-0313; Mobile Tel: +561-716-0338 Australia ANNE MURRAY/YVONNE SANDFORD World Media Network Pty. Ltd. Suite 5, Level 1,89 York St., Sydney, NSW 2000 Australia Tel: +61 2 9299 5677; Fax: +61 2 9299 6178 Argentina R. LESLIE RAMSAY Calle Pellegrini 173 Primer Piso, Departamento C 1009 Buenos Aires, Argentina Tel: +54 1 394 8821; Fax: +54 1 326 4377 Benelux PAULA TACQ Maritime Medio ML Otweg 18 2771 VX Boskoop, Netherlands Te: +31 172 230707; Fax: +31 172 230708 Brazil J0SEDUARTE DOS SANTOS Multipla Agencial Martima, Ltda. Rua Carolino Rodrigues 28 Cuarto Andar, CEP-11055-070 Santos, Sao Paulo, Brazi Tel/Fax: +55 1 32 32 74 74 Central America EDUARD0 F. LOPEZ/LUIS A. SANCLEMENTE Transmarine Media Service, P.O. Box 2071, Panama 1, Panama Tel: +507 264 8404/60; Fax: +507 223 8367 China WANG ZE/XU XIAO FENG Liaoning Foreign Trade Advertising Corp. 2 Zhongshan Square, Dalian, China 116002 Tel: +86 411 2801924; Fax: +86 411 2644606 Eastern Europe IVAN BERENYI/0LGAIVAN0VA Pannonia Media Agency, 8630 Balatonboglar Radnoti Miklos u.14, Hungary Tel: +36 85 353 319; Fax: +36 85 353 442 Egypt CAPTAIN TARIQM. 0SMAN Osman Marine Media Co. Algamhoria St., P.O. Box 1248, Alkleej Bldg., Port Said, Egypt Tel: +20 66 340988; Fax: +20 66 325705 France DANIEL S0LNICA Ediconsult Internazionale, 25 rue Saulnier 75009 Paris, France Tel: +33 1 4246 9571; Fax: +33 1 4246 8508 Germany/Switzerland HANSJ0RG BRANS Maritime Media Freiherr v. Stein Str. 24, D-63303 Dreieich, Germany Tel: +49 6103 697745; Fax: +49 6103 697743 Hong Kong/Taiwan DENNIS L0/JIMME KWAN Phantom International, Ltd. Room 208, Seaview Centre 139 Hoi Bum Rd., Kowidon East, Hong Kong Tel: +852 9179 9872; Fax: +8522304 1232 Italy/Malta VITT0RI0 NEGR0NE Ediconsult Internazionale Piazza Fontane Marose, 3-16123 Genoa, Italy Tel: +39 10 583684; Fax: +39 10 566578 Japan AKI0 ISHI! Ace Media Service Inc. 12-6, 4-chome, Nishiike Adachi-ku, Tokyo 121, Japan Tel: +81 3 5691 3335; Fax: + 81 3 5691 3336 Korea JO, YOUNG SANG Business Communications, Inc. Kwangwhamun P.O. Box 1916, Seoul, Korea Tel: +82 2 739 7840; Fax: +82 2 732 3662 Peru WILLIAM FRY Trahites y Despachos S.A. Avenida Salaverry 3005, Lima 27, Peru Tel: +51 1 264 3225; Fax: +51 1 264 1974 Portugal/Gibraltar PAULO BREHM AZ Publiciadade Lda., Rua Almirante Barroso, 52-1 D, P-1000 Lisbon, Portugal Tel:+351 1 3142256; Fax:+351 1 3525157 Scandinavia STEPHAN R.G. 0RN/LE0N SCHULZ ABStephan R.G. 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