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GAMING SHOW PREVIEW WORLD GAMING CONGRESS & EXPO September 26-28, 1994 Las Vegas, Nevada The World Gaming Congress & Expo will host more than 15,000 gaming executives and more than 500 leading gaming suppliers in approxi- mately 250,000-sq.-ft. of exhibition space in Las Vegas next month. Geared to the gaming indus- try in general, the show will nonetheless promi- nently feature growth areas of the industry, including the riverboat gaming market. In total there will be more than 100 seminars and workshops from which to choose, led by more than 200 leading industry executives and The popularity of gaming has spread to the U.S. waterways in a big way, creating a "win win" business situation for boat builders and suppliers, as well as casino vessel owners, operators and the local communities they support. encompassing all facets of the gaming market. Some of the planned sessions include: • Riverboat Gaming: A Status Report. This two-hour session will look at riverboats, a mar- ket segment which is currently plotting a profit- able course in Illinois, along the Mississippi in New Orleans, and along the Gulf Coast of Missis- sippi. The session will examine the current state of the riverboat gaming industry and look at pending legislation which could equal new riverboats. • Marketing The Riverboat Casino. At the beginning of the riverboat gaming boom, scat- tered boats in Illinois and Iowa meant little marketing effort was required to attract large crowds. However, as competition heats up, par- ticularly along the Mississippi and Gulf Coast, operators must work hard to distinguish their properties. Find out how in this session. • Creating An Image: The Exterior & Creat- ing An Image: The Interior (2 separate ses- sions). Whether its a small-stakes casino, an Indian casino, a mega-resort or a riverboat ca- sino, operators make a statement about the cus- tomer they want when they choose a design. In these sessions, top architects and design firms will discuss ways to optimize the look of both interiors and exteriors. • Maintaining A Positive Public Image. As gaming rapidly gains acceptance as a vessel for growth in economically strapped areas in North America, as is exemplified by the explosive growth of the riverboat gaming market, operators are under tremendous pressure to be good corporate citizens. This session offers a look at tried ways to influence public opinion. • Gaming, Tourism & Taxes. In this session, distinguished operators and regulators will try to answer important questions such as: Does gam- ing really bring in new dollars in the form of tourists, or is it diverting money from the local economy?; and How much can governments take before an operation ceases to be viable? • Choosing A Casino Management Com- pany. Many boat owners may choose to have a professional casino management company run the facility, and this session will explore the methods to find a management company which fits an individual operation. For more information contact the World Gam- ing Congress & Expo at tel: (212) 594-4120. JOHNSTON BROTHERS ENTERPRISES, INC. MARINE [VAC SYSTEMS AND INDOOR AIR QUALITY SPECIALIST CUSTOM PRODUCT LINE LOUVERS AND DAMPERS METAL BUILDINGS GENERATOR ENCLOSURES SPECIALTY TANKS CHEMICAL FILTRATION UNITS EXPLOSION PROOF HVAC SYSTEMS PRESSURIZATION UNITS CONTROL PANELS AND ENCLOSURES SHEETMETAL FABRICATION METAL SHIP LETTERS (PLASMA CUT) ENGRAVING (PLASTIC & LIGHT GAGE METAL) MODIFICATION OF HVAC EQUIPMENT (FOR NEMA CLASSIFIED HAZARDOUS LOCATIONS) HWT FATOHSOK *~A Undercounter & ForecounterTeller Equipment for Gaming Riverboat Cashier Cages and Redemption Centers The "Formula of Success" equates to every FENCO customer. It guarantees you the highest consistency in quality, creates the ability to offer you highly-marketable lead-times. See Us At Booth #2143 FENCO P.O. Box 1238 Burlington, NJ 08016-1238 Tel: (609) 387-7580 (800) 486-8484 Fax: (609) 387-0803 Circle 247 on Reader Service Card Circle 227 on Reader Service Card Maritime Reporter/Engineering News World Gaming Congress & Exposition Page 19